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-Fitness Equipment

Peak Season Boost for Smart Fitness Brand with Omnichannel Amazon Marketing

Planned around Black Friday to alleviate overstock pressure on Amazon, rapidly increasing sales and propelling listings into a growth trajectory.
Utilizing omnichannel off-site traffic from Google, Facebook, TikTok, and KOLs to open the upper funnel, resulting in order boosts and rank improvements, with real-time data monitoring via Attrisys tools optimizing the traffic conversion to Amazon. Paired with on-site Amazon ads like Sponsored Products, Sponsored Display, and Sponsored Brand Video, capturing the Black Friday rush for peak sales efficiency.

-Fitness Equipment

Peak Season Boost for Smart Fitness Brand with Omnichannel Amazon Marketing

Planned around Black Friday to alleviate overstock pressure on Amazon, rapidly increasing sales and propelling listings into a growth trajectory.
Utilizing omnichannel off-site traffic from Google, Facebook, TikTok, and KOLs to open the upper funnel, resulting in order boosts and rank improvements, with real-time data monitoring via Attrisys tools optimizing the traffic conversion to Amazon. Paired with on-site Amazon ads like Sponsored Products, Sponsored Display, and Sponsored Brand Video, capturing the Black Friday rush for peak sales efficiency.

34%

Ad Conversion Boost

500

Monthly Sales Growth

400 ➜ 27

Rapid Ranking Climb

-Beauty category

Low-ticket items make a splash with a 10x surge in traffic during Black Friday

An Amazon top seller collaborated with TikTok for the first time planning a Black Friday promotion to drive traffic to their Amazon store, rapidly escalating their category ranking and leveraging organic order growth. The TikTok influencer influx resulted in a tenfold page traffic increase, a significant uptick in added-to-cart rates, while conversion ads with Instant Page functionality filtered quality traffic from outside Amazon. Attrisys tools tracked Amazon feedback data for continuous ad optimization.

-Beauty category

Low-ticket items make a splash with a 10x surge in traffic during Black Friday

An Amazon top seller collaborated with TikTok for the first time planning a Black Friday promotion to drive traffic to their Amazon store, rapidly escalating their category ranking and leveraging organic order growth. The TikTok influencer influx resulted in a tenfold page traffic increase, a significant uptick in added-to-cart rates, while conversion ads with Instant Page functionality filtered quality traffic from outside Amazon. Attrisys tools tracked Amazon feedback data for continuous ad optimization.

#1

in Amazon Subcategory

100%

Increase in Monthly Sales

99%

Improvement in Amazon Category Ranking

-Household cleaning category

Omnichannel Off-Site Traffic Drives Record Sales During 2023 Prime Day

A well-known brand in the US with product prices ranging from $100 to $300 aimed to garner ample traffic ahead of Prime Day to spike the event's performance. A promotional strategy encompassing Google, TikTok, Bing, and KOLs for off-site traffic, along with Attrisys's tracking and analysis, optimized Amazon traffic conversion in real-time. This strategy resulted in a 12-fold increase in order volume during Prime Day and a 50% hike in ad ROI sequentially.

-Household cleaning category

Omnichannel Off-Site Traffic Drives Record Sales During 2023 Prime Day

A well-known brand in the US with product prices ranging from $100 to $300 aimed to garner ample traffic ahead of Prime Day to spike the event's performance. A promotional strategy encompassing Google, TikTok, Bing, and KOLs for off-site traffic, along with Attrisys's tracking and analysis, optimized Amazon traffic conversion in real-time. This strategy resulted in a 12-fold increase in order volume during Prime Day and a 50% hike in ad ROI sequentially.

#1

in Amazon Subcategory

$5M+

in Combined Sales

63,000

Units Sold Across Channels

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